Plain English Awards

celebrate New Zealand's clearest communicators

Get involved in the 2016 Plain English Awards

This year we're featuring just the People’s Choice Awards — Best Communication and Worst 'Brainstrain' Communication. We'll announce the winners at the Clarity2016 conference gala dinner in Wellington on 5 November.


People’s Choice — Worst ‘Brainstrain’ Communication award

The People’s Choice — Worst ‘Brainstrain’ Communication award reveals, in good humour, the document or website most notable for confusing and dumbfounding its target audience with obscurity and gobbledygook.

By putting these confusing documents and web pages under the spotlight, we hope that the organisations responsible will rewrite them in beautifully plain English.

What you need to know

The ideal entry for the Worst ‘Brainstrain’ Communication award is a publicly available or widely used document or website that causes problems for many people.

Documents or web pages nominated in the WriteMark Plain English Awards People’s Choice category must:

  • be whole documents or web pages, not extracts
  • be in current use for business purposes
  • be owned by an organisation that operates in New Zealand
  • not be owned by the organisation you work for
  • not be a book, or an extract of a book.

You and we (the Trust) agree to keep your details confidential.

Prizes for this award

Thanks to your nomination, the organisation named as the winner of the People’s Choice — Worst ‘Brainstrain’ Communication award will receive:

  • the famous ‘Brainstrain’ rubbish bin filled with sour worms
  • 2 hours free consultancy from Write Limited to start transforming the document or website into plain English
  • a place on any of Write Limited’s 1-day public workshops.

Nominations closed on 16 September 2016.


People’s Choice — Best Plain English Communication award

The People’s Choice — Best Plain English Communication award honours the most outstanding example of a plain English document or web page nominated by a member of the public.

What you need to know

Documents or web pages nominated in the WriteMark Plain English Awards People’s Choice category must:

  • be whole documents or web pages, not extracts
  • be in current use for business purposes
  • be owned by an organisation that operates in New Zealand
  • not be owned by the organisation you work for
  • not be a book, or an extract of a book.

You and we (the Trust) agree to keep your details confidential.

Prizes for this award

Thanks to your nomination, the organisation named as the winner of the People’s Choice — Best Plain English Communication award will receive:

  • a stunning steel and bronze trophy produced for the Awards by Wellington sculptor Campbell Maud
  • a place on any of Write Limited’s 1-day public workshops.

Nominations closed on 16 September 2016.